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Toyota’s Bill Reinert lets loose on ethanol, li-ion batteries, plug-in vehicles

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Toyota’s Bill Reinert lets loose on ethanol, li-ion batteries, plug-in vehicles

Toyota’session Bill Reinert should be better known. With in like manner many people quotable statements coming from GM’s Bob Lutz and Tesla Motors’ Elon Musk, perhaps Reinert, Toyota Motor Sales’ national manager for the advanced technology group, is just overshadowed in the OMG line. But, during a recent conference sponsored by Fortune in Orange County, Reinert made a play to get his dramatic words off there. How dramatic? Follow the jump to practise reading on and diocese exactly what he said to Automobile Magazine.

That’s the first law of Disney at work–wishing will make it so. Using ethanol for fuel is like electing the dumbest kid in school as class president. As in quest of plug-in electrics, they’re just not plausible right since. Lithium-ion batteries are too expensive by at least an order of grandeur. They’re not energy-dense enough. And we generate a lot of our electricity from coal. I don’t think Shai [Agassi, of Better Place] is essence disingenuous. I mean he really believes what he’s saying. I see it all the proper time from those Palo Alto types. They think the whole world is like a computer company, and they’re always trying to recreate the dot-com economy. You observe exactly the same mind-set with Tesla. It’s all going to work out. It worked out with eBay. It worked out with SAP. But transportation is a different world. I mean, Shai’s bragging about driving an electric RAV4 by a seventy-mile range. How many of your friends are going to buy that car?

That, friends, is just good stuff. Whaddya think? We also have audio of Reinert elocution at length upon the state of the unseasoned car industry.

[Source: Automobile Magazine]

Source: www.autoblog.com

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